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The Suh Project
Project Type /
Branding, Graphic Design, Video Production
Date /
February 2021
Samsung Tower Ad
YouTube Ad
The Suh Project is an annual community project which raises funds for non-profit organizations in celebration of Johnny Suh. The inception of this project began in 2021 and is an annual 'birthday project' in recognition of Johnny Suh. As an original team member in the first rendition of this project, Jessica participated in brand management and graphic design - including the development of various marketing materials for promotions. This included a publication map (project timeline), video advertisements, and the development of the project hashtag #OurSUHflower. Advertisements for this project were displayed on the Samsung Tower in Korea as well as various bus stations throughout Seoul, KR in addition to YouTube, Instagram, and Twitter.
During her participation, the Suh Project team was able to raise $800 for donations to ROTARY International and Paws Chicago
